UTEP MBA Alumnus Mick Martinez Part of New La Nube Executive Team

The Big Picture
UTEP MBA alumnus Mick Martinez has been named Chief Strategy Officer at La Nube. The organization recently transitioned to a collaborative executive leadership structure, and Martinez will help lead its strategic direction and long-term sustainability.
Why It Matters
La Nube is one of the region’s most visible STEAM initiatives. Martinez’s appointment places a UTEP MBA graduate at the center of its growth strategy, financial planning and institutional positioning.
New Role
As Chief Strategy Officer, Martinez oversees:
- Organizational strategy and long-term planning
- Financial planning and sustainability
- Earned revenue and business development
- Marketing and communications
The role sits at the intersection of mission and model — ensuring La Nube expands its reach while maintaining financial discipline and operational clarity.
The UTEP MBA Connection
Martinez says his UTEP MBA sharpened his ability to think long-term and evaluate financial tradeoffs in complex environments. The program strengthened his approach to aligning strategy with execution — particularly in mission-driven organizations where growth and sustainability must move together.